Video recordings are an important tool. But like any tool, it’s important to put some thought into how you’ll use it. Anyone with a smartphone knows the basics of video recording. But how can you take a simple visual record of an event and convey its deeper meaning, emotion, and informational value? That’s where video production and editing comes into the picture. Professional editing is what takes a collection of images and sound and turns it into a full, immersive, experience that can deliver a tailored message to your audience.
For example, consider the importance of video subtitling services. When a lot of people hear the word subtitle they just think about translations of one spoken language into the viewer’s own native language. And it’s true that this is an important part of subtitles. However, video subtitling services can do so much more with the technique. For example, subtitles are immensely valuable for people with hearing issues. Subtitles also give you the ability to highlight audio within the recording that nobody would otherwise be able to clearly make out. People tend to make unconscious assumptions about unclear speech. Subtitles can correct that issue and ensure that viewers understand everyone and everything within the video. They can even convey emotion through the use of different colors, fonts, point sizes, and more. Of course, subtitles can also be integrated as closed captioning – and the reverse holds true as well.
You can discover more subtitling options with Chromavision.
