When it comes time to doing well on social media – for traffic or sales – one thing is for sure. The holidays matter. Creating memorable and fun holiday videos that get shared by many people is not easy to do. In short, there are plenty of examples out there that can be easily used already. That is why finding a way to create something new can be so hard to do. Yet, that is exactly what is necessary to get engagement.
A New Spin on Something Old
One way to create holiday videos is to take old content and turn it into a memorable, uplifting, and holiday-spirited video. This may include simply taking old clips and turning them into a “thank you” style video. It is also possible to create a family-focused image or message.
Keeping a Positive Uplifting Experience Is Critical
When it comes to creating holiday videos, it is always important to talk about tradition, memories, joyful experiences, and positive messages. This is what people want to see and experience during this time of the year. Providing that type of content is very important.
For those companies or social media stars who want to have more traffic during the holiday season, it is critical to create unique and authentically valuable holiday videos. Find a way to stand out and to offer something that is interesting or different, but still maintains that positive vibe that is so important during this time of the year.